DelfinUSA.com was an extensive project for a site hosted outside of our servers and created using a PHP template’s engine not fully under our control.
Main goal of the project was to ensure that site ranks #1 in Google for its own Company Name as well as multiple target key phrases directly related to their core business.
Services Purchased:
- On page SEO – optimization of the site, specifically several key pages for targeted keywords
- One month of SEO services to build authority and increase ranking
- Accomplish all of the above without visual modification of existing site to ensure confirming look with parent company sites.
Results:
While for obvious reasons we can’t share full details of the project, here are some of the summaries of results achieved by our work.
- Template engine modification for SEO – in order to build authority of the site we have modified underlying code of the template engine to be as compliant with search engine requirements as possible without actually changing the visual representation.
Result: code changes improved very important aspects of the site permitting all pages to be more search engines friendly and allow it to rank higher, even for any new pages added to the site. - Content Optimization for ranking – per contract we have modified content of several pages designed to include ALL important elements Google and others consider when ranking individual pages for specific key phrases.
Result: Pages got a huge boost in ranking within first 2 weeks – delivering traffic to the site. - One month SEO services purchase by business was designed to build authority status of the site and ensure proper Search Engine position through careful link building campaign.
Results:
- Within first month site ranked #1 in Google not only for its own company name but also for the parent company name
- Half of the first page of Google were results that lead to that pages either directly related to the company or promoting it.
- First or second page of Google position for pages directly tied to overall industry in order to deliver more traffic, some extremely competitive.
- 450% increase in traffic from Google search.
About The Author
Alex Sysoef
- An IT professional with many years of consulting experience working for Fortune 500 companies, an internet marketer, web developer and a small business adviser who enjoys sharing his knowledge in a form of actionable guides and tutorials. If you like what you’ve read and found the information useful I would appreciate a Facebook "Like" or Google+ to help share this info with others.
